Color is probably one of the most elusive and captivating characteristics of a diamond. Color is graded from D to Z – from colorless to brown or light yellow. The closer a diamond's color is to D, the more colorless it is and the ...

The De Beers Supplier of Choice initiative, launched in the early 2000s, rewarded diamond manufacturers who ventured downstream into jewelry and retail branding efforts. As a result, we witnessed an explosion in proprietary diamon...

Clarity, one of diamonds' four basic 'C's, refers to how free a diamond is from inclusions and blemishes, internal and external features that negatively affect a diamond's shine, beauty, light refraction and its value. ...